Projects

Madonna (2002)

Madonna is a unique adult entertainment experience. The product offers users a live video chat with a hostess. Users can dial a number and receive a code that can be used over the internet to view live video stream of the hostess while speaking with her over the phone. Once the call is terminated the video stream access is shut down as well. Billing is done through premium phone numbers, so users pay per minute of the call duration and do not have to disclose any personal details or credit card information.
The project incorporates our proprietary components to bridge the gap between IVR systems and Internet servers deployed from separate locations. This was also the first website in Israel to use the Macromedia Flash Communications Server, which at the time had only just been released.

Videonet (2004)

A video rental library online. Users have the option to rent films of varying durations based on the package they purchased. Casual users can use the IVR billing solution (see Madonna (2002) for more details). Returning subscribers have the option to rent a single video or buy a premium account with complete access to all content and be billed via credit card. VOD Streaming was done at high quality utilizing Windows Media Servers with special DRM and security plugins developed by us.
The project also included all backoffice components, e.g.: content management, customer service, etc…

SMSER (2004)

A complete SMS aggregation solution tailored for Teletouch Communications ltd, a leading Israeli telecommunications company. The system is integrated to Israel’s 3 leading mobile operators (Orange, Cellcom, Pelephone) and allows different users to create and manipulate SMS/MMS applications based on permissions and roles in the system. Application templates in the system allow easy creation of new content applications (voting, wallpapers, news flash…). Advanced billing and reporting screens make it easy to keep track of auditing and supply external vendors with the required information. In the heart of the system is our robust high availability SMS gateway capable of handling peeks of millions of concurrent SMS transactions per hour. This was also verified in real world situations when our solution was put the test and used during primetime TV shows for voting.

Zahav4u (2005)

A philanthropic collaboration between "Israel’s vehicle importers association" and "Or Yarok Association for Safer Driving in Israel" lead to a project for elementary school kids. The project’s goal was to educate young kids about road safety by using a fun dynamic environment. Kids were able to sign up for the game which was a city map with many hazardous spots to be located by the children. Each hot spot triggered a mini-game which can be a related questionaire, animated movie or even an arcade game (e.g. snake, bricks…). While the children were busy competing for best scores (which were translated to prizes) they learned the basics for road safety behavior.
At later phases of the project, other leading companies in the Israeli transportation market joined in and gave sponsorship, including: Egged, Mirs, Ituran, and more.

BGroom (2006)

Online Backgammon site, allowing players from around the world to meet and play Backgammon together. Players can compete against each other or participate in online tournaments, either for fun or for real money. This site is the first launched in the context of our joint venture with Skill On Net, a European gaming company. The project included all components and technological development for this project, including: multi-language backgammon client, gaming servers, website, processing servers and integration, CRM and backoffice utilities. The site supports multiple brands, and although BGroom is our leading brand there are other Backgammon rooms powered by the same solution.

100boom.co.il (2007)

This site is partially commercial and partially a game. Users can sign in to the website and win free coupons and benefits from advertising businesses in various categories. The site is made up entirely of banners. When clicking on any banner the user views a few seconds (customizable) of advertising content, at the end of which the user may win a free coupon from the business if he/she is the 100th person or the 200th person to click on that banner and so on. If he/she did not win, he/she can still claim a another coupon using the SMS interface. Coupons claimed are delivered directly to the user's mobile phone using SMS. With many prizes and other twists, this site gives the user an enjoyable experience in a viral marketing environment, while allowing flexible advertising plans and coupon distribution for small business.

TGPS (2008)

A stand alone processing solution developed for a german media company. The company needed a processing server able to integrate into several credit card and e-wallet processors along with a solution for micro-payments for casual (non registered) users which was done through premium SMS integration. The solution included the transaction processing server with the above functionality, which was developed generically so that new processors and mobile operators may be easily added or updated, along with the backoffice for real-time transaction monitoring, customer support and reporting.

EUcasino (2009)

On 2009 our joint venture with Skill On Net launched a casino website based on the power and flexibility of our gaming platform (see BGroom (2006) for more details). The platform was further extended to support all gaming industry standards and even more cutting edge features, including: advanced bonus and promotional schemes, multi currency accounts and processing, full multi language content management, download and non download (web) clients, more than 50 casino games, 3rd party real time reporting and services API, backoffice and CRM systems with hundreds of different screens to search and manipulate system data, large scale high availability deployment and maintenance and more.
Like with our Backgammon solution, our casino client is currently also used by other brands based on licensing acquired through Skill On Net.